Affiliate Partner Program

The Affiliate Partner Program (APP) differs from our Partner Program (commonly referred to as church partnerships) in that the APP is focused on what AIA receives in return. In contrast, the Partnership Program is focused on enabling our partners to have a successful sport ministry.

Traditional affiliate programs will pay a commission to the affiliate for driving traffic from their audience to another organization’s website. AIA wants to turn this around and create the Ministry Affiliate Partner Program.

The Ministry Affiliate Program provides the affiliate with tools in order to develop the Total Athlete (share the gospel). As the affiliate uses these tools to share Christ through sport, the affiliate provides AIA with the results. Instead of the affiliate directing their audience toward AIA, it is directing AIA’s tools toward its audience. Instead of AIA paying a commission to the affiliate, the affiliate is sending its results to AIA. The flow is reversed and the focus is on people rather than money.

The purpose of this program is to further enhance our ability to take the gospel into places we currently cannot go ourselves.

AIA Community Commitment

The AIA Community Division will provide the following to its affiliates:

• Training to share the gospel effectively
• AIA Community branding
• AIA Community Curriculum
• AIA Community Coach Training Curriculum
• Access to AIA Community’s online store with the partner’s brand

Expectations of the partner

The Affiliate Partner will provide the following:

• Their staff, coaches and volunteers trained by AIA to share the gospel effectively
• Share the gospel using AIA curriculum
• Timely reporting of results